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The Importance of Virtual Staging in Selling Your Home

So you've decided it's time to sell your house. Before any showing, the house needs a deep clean and then staged for that perfect photo opportunity. You know it's important but what about staging? Do you have the time and energy to stage your house perfectly for every person walking through? Virtual staging allows you to see how potential buyers will view the space through the use of photo-realistic renderings - without having to move out or deep clean!

Virtual staging is easily the best way to sell your home is to think about what would appeal to prospective buyers. Virtual staging in particular has become popular because it doesn’t require physically moving furniture around in your home.

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What Is Virtual Staging?

Virtual staging is a technique that involves the use of computer-generated imagery or videos to create an immersive environment in which viewers can explore a space. It includes the use of 3D virtual reality technologies and 360-degree photography. 

Generally, buyers don’t like pictures of empty houses as it’s difficult to determine floor space, room design, and more. It makes sense that when people are viewing homes online or in person, they have a difficult time imagining what something will look like, especially if certain key pieces are missing. Is the room a dining room or a living room? What’s the best way to utilize floor space in the office? 

     Staging has been proven as an effective way to present your space as more desirable than those offered by other sellers. Traditional staging involves furniture, movers, decorations, and a myriad of different details that can be difficult to pull off consistently. Virtual staging appeals to today’s modern buyer who looks at the images online before deciding to even look at the house. 

Another benefit of virtual staging is that it can also make rooms feel larger and can even improve lighting with furniture placement. By showcasing the best features of your home, prospective buyers are able to imagine their own personal items in those spaces and can picture themselves living there.

3D artists use several different software’s, including Photoshop and rendering software, as well as 3D modeling software to brilliantly bring a space to life. Each image can show a different angle of the space, complete with gorgeous details, lush furniture, and more. 

The Benefits of Virtual Staging

There are many reasons why it’s crucial to have virtual staging for your home when you want to sell it. 

  1. First, virtual staging can help you avoid having a cluttered or messy space in pictures, which might turn buyers off from considering your property. Consider all the work necessary to clean and showcase your home. What if you’ve already moved? Or what if you’re halfway through moving and your artwork and large furniture are already packed up? Virtual staging involves taking pictures of your empty rooms. In the hands of a professional 3D artist, your rooms will be decorated perfectly. 

  2. Along those lines, what if the house needs work? From a fresh coat of paint to new hardware, virtual staging refreshes a space, without making any permanent changes. Maybe the house that you’re trying to sell is older and needs a lot of TLC but perhaps needs approval before any changes can be made. Virtual staging shows the beauty of the house without making permanent changes that require approval from an HOA or city planning permission. 

  3. There is a lot of psychology involved in selling your home. Virtual staging is a way to make the most out of the empty space and present it in the best light to potential buyers. Perhaps your artwork doesn’t really fit your old home, or it’s so personalized that it would be difficult for a new buyer to really see themselves in the space. A 3D artist can virtually renovate your house, creating something that is perfect for everyone. Skilled 3D artists have an eye for design and can appeal to buyers with creative imagery. 

  4. Virtual staging is an important feature for real estate agents to showcase their properties. It allows them to show how they can use different types of furniture and decorations to make a specific property look its best. Houses sell quickly when they’re appealing to new buyers and virtual staging does just that. 

  5. Virtual staging is cost effective and saves time. Moving an entire house worth of furniture into a large house is costly and takes up a lot of time. Virtual staging still takes time, but it’s considerably easier and doesn’t require movers. As many people rely on virtual images to even determine if a house is suitable for their needs, good virtually staged images can appeal to a buyer and get them in the house for a walkthrough and a possible purchase. 

Ultimately, virtual staging helps homeowners sell their property faster and for more money because it makes it easier for buyers to visualize themselves living in that space.

Who benefits from virtual staging? 

A myriad of different people benefit from professional virtual staging. 

First, you the seller. Perhaps this is your main house and you need it sold quickly so you can proceed with buying your dream house. Staging the house so it’s appealing is a great way to showcase your home to potential buyers. A virtually staged house means you don’t have to remove your life from the walls; a 3D designer can do that for you and replace family pictures with other images, making your job easier. 

Maybe you’re trying to sell a whole estate of houses. Virtual staging offers inspiration for different styles of homes, all within the same estate. You can appeal to every buyer with the right virtually staged images. 

And lastly, the selling agent benefits from spectacular virtual staging. If a house is problematic in design, having virtual staging images can really make it pop and appeal to potential buyers quickly, you can browse ideas of designs online for quicker reference, far quicker than traditional staging methods. Virtual staging is a great way to market properties cost effectively. 

Catch a potential buyer’s eye quickly with stunning, virtually staged images on Zillow or your personal listing page. It’s an easy, cost-effective way to promote your listings and appeal to buyers with stunning images.

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